Less resources, more value, together

A working collaboration for leading companies committed to smarter and more sustainable supply chains

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Graham Chipchase
Graham Chipchase, Brambles CEO

The way the world makes, moves and sells goods is being transformed.

Businesses are being asked to meet growing consumer demand faster, easier, and cheaper – and at the same time shrink the impact of their operations. Zero Waste World is a new working collaboration to help the world's leading companies grow while creating value for society as a whole.

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The Dual Challenge

Meeting consumer demand
in a smart and sustainable way

At Brambles, we asked a wide range of customers in a variety of sectors – plus leading industry experts from Europe and North America – about the most pressing challenges in the supply chain.

We spoke to organisations including:

They told us:

Changing patterns of consumer demand are creating a ‘dual challenge’…

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"The rise of convenience shopping, smaller shop formats, and e-commerce mean that we’re faced with smaller order sizes and more frequent deliveries – which increases complexity, increases transport miles, and increases the risk of waste."

“Our target is to satisfy our consumer without impacting on the environment and on the planet’s resources. The great challenge is that consumer demand is leading to bigger environmental impacts because of the higher frequency of orders and home deliveries."

The volume of goods shipped will quadruple by 2050

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…And leading companies are looking for collaborative solutions…

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“We are very hungry for partners in the supply chain that can support us to find smarter, better, cheaper, more competitive solutions”

“All industry players recognise that there is no space for competition in this regard. Collaboration is the name of the game because these shared challenges impact everyone”

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…Because solving these shared challenges brings business benefits as well as societal benefits.

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“Agendas like being more sustainable, reducing waste – they’re connected to our drive to find cost-savings”

“The right packaging improves the shelf life of products and reduces waste, which reduces shrink, which saves us money. And is of course better for the environment and better for society“

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Changing patterns of consumer demand are creating a ‘dual challenge’…

"The rise of convenience shopping, smaller shop formats, and e-commerce mean that we’re faced with smaller order sizes and more frequent deliveries – which increases complexity, increases transport miles, and increases the risk of waste."

“Our target is to satisfy our consumer without impacting on the environment and on the planet’s resources. The great challenge is that consumer demand is leading to bigger environmental impacts because of the higher frequency of orders and home deliveries."

The volume of goods shipped will quadruple by 2050

+-

…And leading companies are looking for collaborative solutions…

“We are very hungry for partners in the supply chain that can support us to find smarter, better, cheaper, more competitive solutions”

“All industry players recognise that there is no space for competition in this regard. Collaboration is the name of the game because these shared challenges impact everyone”

+-

…Because solving these shared challenges brings business benefits as well as societal benefits.

“Agendas like being more sustainable, reducing waste – they’re connected to our drive to find cost-savings”

“The right packaging improves the shelf life of products and reduces waste, which reduces shrink, which saves us money. And is of course better for the environment and better for society“

+-
The Shared Challenges

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